A landing page for advertising, for a lockout service
A landing page for Google advertising built for a single action — a call. No extra sections: the phone and a one-field request on the first screen, prices and terms right on the page.
Lockup gets customers from Google ads. A person who has locked the door or lost the car keys doesn't read a website — they need to call right now. And every click in advertising is paid for, so the site has one job: turn that click into a call or a request.
That's why it's one short page: the phone and a request on the first screen, prices and terms are visible right away, and trust comes from the advantages and answers to frequent questions — without extra sections that distract from the call.
What was needed
A page for advertising, where a person lands in a stressful situation.
- Let them call immediately — without searching for the number
- Turn a paid click into a call or a request
- Answer the question about price and terms before the call
- Inspire trust in a technician the person sees for the first time
What we did
One page where everything leads to a call.
- One page without extra transitions — everything needed for a decision is right in front of you
- The phone number as a big button on the first screen — a one-tap call from mobile
- A "request a call" form with just one field — the phone number; it repeats down the page so you don't have to scroll back
- "From" prices for each service and honestly stated call-out terms
- Advantages and answers to frequent questions — remove doubts without a call